The Art of Balance
A conversation between two philosophies expressed visually.
Client
N.A.
Date
Febuary 1, 2025
Role
Art Director
The Art of Balance is a print design project that explores the intersection of structure and emotion in visual communication. Inspired by The Shape of Design by Frank Chimero and Design as Art by Bruno Munari, the book examines how design bridges utility and meaning through typography, composition, and space.
Goal
To explore two contrasting yet complementary design philosophies, merging their ideas into a single narrative.
Solution
Each spread was designed to reflect the book’s central theme of balance. Compositions explore the relationship between typography and negative space. Illustrations and graphics work alongside text to tell a visual story, adding rhythm and harmony to the reading experience.
Design & Dialogue
Each spread is designed to explore the book’s central theme of balance. Compositions explore the relationship between typography and negative space.
Simple illustrations are integrated to support the text, helping tell a visual story and contribute to the overall sense of harmony.
